What’s New in Social: Facebook Continues Its Mission to Connect the World
It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property...
View ArticleWill Your Apartment Communities Be Ready for Gen Z?
Generation Z is on the Horizon Much is already being said about Generation Z – thankfully for Millennials, who have been run through marketing ringers for the past few years in many industries beyond...
View ArticleAre Cordless and Wireless Devices Creating a Nightmare for Multifamily...
Netflix is creating a cordless nightmare for traditional media—and other traditional media companies like Disney, Fox, and Viacom are feeling the pain as consumers drop their cable and satellite TV...
View ArticleWhat’s New in Social: Visuals and Video
It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property...
View ArticleTop 4 Takeaways from NMHC OpTech 2015
The wealth of vendors lining the hall with gizmos and gadgets at the National Multifamily Housing Council’s OpTech Conference & Exposition 2015 were proof technology has become fundamental to the...
View Article‘Tis the Season for Shopping … and Package Delivery Management
In a matter of hours, consumers will have wide eyes on Black Friday and Cyber Monday bargains that stream across their cell phones, tablets and desktops. When they tap screens and punch keys, a new...
View ArticlePut Your Property on the Map with Location-Based Marketing
Property management companies are using new technologies to target prospective renters. The growth of mobile advertising is shaking up the way businesses are marketing products and services, and...
View ArticleEliminating the Cost and Confusion of Online Payments
The multifamily housing industry and residents have embraced online payments as a fast, convenient method for paying rent. Property managers enjoy hassle-free online payment verification and the...
View ArticleThe Internet of Things and the Multifamily Resident Experience
No question, smart home technology is opening doors for residents. Such impressive home automation technology is providing lots of marketing glitz and a hook for tech-savvy residents who want access...
View ArticleGet “Smart” in Your Apartment Home Technology
Written with Howard Behr The multifamily industry has an opportunity to bring innovations from the smart home prototype to its residents. But when, and how? Applying “smart” home technology to...
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